Gary Pepper http://garypeppergirl.com A fashion, travel and lifestyle site dedicated to capturing beauty from the simple to the serene, Gary Pepper is the ultimate day dream. Wed, 19 Aug 2015 01:19:20 +0000 en-US hourly 1 http://wordpress.org/?v=4.1.7 The Happiest Hour http://garypeppergirl.com/2015/08/the-happiest-hour-with-kiehls http://garypeppergirl.com/2015/08/the-happiest-hour-with-kiehls#comments Tue, 18 Aug 2015 14:30:21 +0000 http://garypeppergirl.com/?p=26194 We came on board to develop and produce the latest Kiehl’s digital content called 'Happiest Hour' .]]>

After spending so much time in New York, it’s special to be able to work on a creative project with such an iconic and prestigious New York brand like Kiehl’s.

We came on board to develop and produce the latest Kiehl’s digital content called ‘Happiest Hour’ for the launch of their new Daily Reviving Concentrate, with Luke heading the production and our team working tirelessly to execute it from start to finish.

As Kiehl’s Daily Reviving Concentrate helps fight skin fatigue and keeps your skin looking youthful and fresh all day, it was important to conceptualize a relatable yet beautiful story that would help educate women of all ages and backgrounds about the product’s benefits, yet also inspire them. We decided to focus on the universally loved concept of ‘happy hour’, and the insight that although most women would like to look their most beautiful at this time, they often feel their skin is dull and tired-looking by the end of the day.

To bring this story to life, we picked four characters with distinctly varying lifestyles that collectively represent the modern woman. In developing and portraying those characters, I sought to incorporate elements of the Kiehl’s brand heritage into them: nature, family, the iconic motorcycle, and adventure. It was important that these characters were on the surface all very different to me and my usual lifestyle, as we wanted the campaign message to have wide appeal. On a deeper level I felt that I could really relate to the characters, even where there wasn’t an overlap with my personal traits and lifestyle, as in my day-to-day life I am surrounded and inspired by women who embody them.

Modern day women are diverse in the roles we play; we’re mothers, we’re partners, we’re adventurous, we’re rebellious, we’re free-spirited, we’re businesswomen – and sometimes all of these! On the surface we may look different, but I feel each of these women can relate to one another as we share universal traits and challenges. We are all juggling multiple pressures and trying to keep up with everything going on in our lives, but want to look and feel our best at the same time.

I think my favourite character to play was the aircraft pilot that we shot along the intrepid at sunset – I felt like a completely different person and the location and light at that time of the day made the setting feel incredibly cinematic.

To see more of ‘Happiest Hour’, you can visit here.

Photographer: Luke Shadbolt
Stylist: Sarah Schussheim
Make-up and Hair: Marty Christopher Harper

Cinematographer: Ryan Barry-Cotter
Editor: Chad Waldron
Producer: Luke Shadbolt

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Parisian Nights http://garypeppergirl.com/2015/08/parisian-nights-in-altuzarra http://garypeppergirl.com/2015/08/parisian-nights-in-altuzarra#comments Tue, 04 Aug 2015 04:34:14 +0000 http://garypeppergirl.com/?p=26137 For winter, this is such a go-to outfit for me and I step and repeat it with variations of coloured coats, jackets or accessories.]]>

Altuzarra Coat / 525 America Ribbed Turtleneck / J Brand 915 Skinny Legging Jeans / Aquazzura Matilda Heels / Chanel Bag / Delfina Dellitrez Pearl Drop Earring

For winter, this is such a go-to outfit for me and I step and repeat it with variations of coloured coats, jackets or accessories. You can never underestimate the practicality and chicness of a well made turtleneck, so much so that it gets a little awkward when women and/or men in New York have the same way of thinking and you’re one of 10 wearing the same look once you remove your coat and nestle inside a warm cafe. I won’t be deterred, I love it too much.

I just arrived back in Sydney to do many boring life essential duties that just can’t be done from overseas. I didn’t plan on being back so soon, but I’m a little excited to cement the structure of my company moving forward for the next few years and to have these life altering discussions and decisions out of the way so I can focus purely on bringing many ideas and creative concepts to life.

Photographer: Luke Shadbolt

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Orange Is the New Black http://garypeppergirl.com/2015/07/orange-is-the-new-black http://garypeppergirl.com/2015/07/orange-is-the-new-black#comments Fri, 31 Jul 2015 08:39:01 +0000 http://garypeppergirl.com/?p=26064 I'm not really sure it is but I've never been one to shy away from a bold colour. ]]>

Total Dior Look

I’m not really sure it is but I’ve never been one to shy away from a bold colour. Instead of mixing it with layers of more colour like I would have naturally done a few years ago I kept it clean with a pair of (my dream) high waisted tailored pants by Dior. I feel my style has become more refined as I’ve slowly moved away from my loud and preppy vintage phase from when I first started this site years ago, and outfits like this have me feeling more like an empowered woman than ever.

Photographer: Carin Olsson, Tommy Ton for Style.com, Adam Katz Sinding for W Magazine

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Marguerite Blanche http://garypeppergirl.com/2015/07/marguerite-blanche http://garypeppergirl.com/2015/07/marguerite-blanche#comments Wed, 29 Jul 2015 21:30:56 +0000 http://garypeppergirl.com/?p=26097 Paris always brings out the Maticevski in me...
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Maticevski Dress / Common Projects ‘Origina Achillies’ Sneakers (more styles here) / Ryan Storer Crystal Earring (more styles here)

With how busy life has been and continues to be I forget sometimes that I have a wedding to plan. From my close circle of friends, half are already married (with many also engaged), so I’ve been able to pick up some tips on what to do and been lucky enough to experience their beautiful weddings first hand. My little sister is even getting married in September so it will be a great preview of how my family will react. Still, I catch myself thinking about where on earth do we start and how on earth will I be able to find the time to organise the biggest event of my life. Trust me, when I have more details you will all find out. I’m excited to start thinking about all of these details nonetheless.

For now, it makes the idea of who will I wear on the big day a little bit harder when I am accustomed to having such beautiful pieces like this in my wardrobe. Paris always brings out the Maticevski in me…

Photographer: Luke Shadbolt

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Postcard from Paris http://garypeppergirl.com/2015/07/postcard-from-paris http://garypeppergirl.com/2015/07/postcard-from-paris#comments Tue, 28 Jul 2015 21:30:55 +0000 http://garypeppergirl.com/?p=26132 It never gets old.]]>

It never gets old.

Just a quick update from New York. I’ve been missing for the past few days from social media as I was hit with food poisoning during a time that I can’t really afford to be sick. It’s a little ironic it was from a green juice of all things! But everything happens for a reason and it’s given me the chance to sort through my Paris posts from Haute Couture Week as I lay horizontal trying to edit photos.

So my cure for feeling sick? Paris. It always brings joy to anyone’s face, myself included.

Photographer: Luke Shadbolt

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